***** 5-STAR REVIEW FROM PHARMACEUTICAL REPRESENTATIVE MAGAZINE!

Pharmaceutical Representative Magazine, May 2007

Click here to read Pharmaceutical Representative Magazine's independent review of Secrets of Successful Pharmaceutical Salespeople.  It's one of the only books to ever receive a 5-star overall rating from their reviewer!

Review: Secrets of Successful Pharmaceutical Salespeople - .pdf

 

Getting the Relationship Right
Pharmaceutical Representative Magazine, October 2005


As a pharmaceutical sales representative, you often get to know your customers on a personal level. However, when you become good friends with a physician, your sales calls can quickly turn into social calls. Read here to find out why this can actually hurt your sales performance, and what to do about it.

Getting the Relationship Right - .pdf


Don’t Stop on Third

Pharmaceutical Representative Magazine, February 2006

A pharmaceutical sales call is unique. When you make a sales call, no contracts are signed and no checks are written. Since the “sale” occurs long after the rep has left the office, many reps don’t realize the value of closing. According to Jacques Werth, over the course of a year, a salesperson can expect to increase his sales by a whopping 60-100% if he simply starts closing all of his calls. Read here to learn how to close – and how to overcome your fear of it!

Don’t Stop on Third - .pdf


Speak Up!

Pharmaceutical Representative Magazine, May 2006

As a sales representative, you have many opportunities to speak - not only in your every day detailing, but also when you give a presentation to your district, address a formulary committee, or introduce a speaker at a dinner program.  Each time you get in front of an audience, you have a valuable opportunity to exhibit your professionalism, demonstrate your leadership potential, and even get promoted!  Read here to learn how to capitalize on these opportunities.

Speak Up! - .pdf


Ready, Aim, Sold!

Pharmaceutical Representative Magazine, August 2006

Many good reps are denying themselves great results by minimizing a very important sales technique - targeting their calls. Tenured reps often make the mistake of thinking that, because they know their customers and their territories so well, the step of targeting is no longer necessary. They couldn't be more wrong. Read here to learn why - and how - to target your calls.

** This article was featured in Pharmaceutical Representative's "Selling to Physicians" compendium, featuring their 28 all-time top articles!

Ready, Aim, Sold! - .pdf


Elements of Mentoring
Pharmaceutical Representative Magazine, February 2007

Have you been called to mentoring duty? Mentoring new representatives is not only a great way to help other people, it's a unique opportunity to show your leadership skills and management potential.  Don't squander this opportunity!  Be prepared and impress upper management by following these steps.

Elements of Mentoring - .pdf

 

Dealing with Difficult People : The 3-Step Rx

Pharmaceutical Representative Magazine, April 2007

Have you ever walked into a doctor's office and had the doctor snap at you, "I don't have time for you right now!"? Was it something you did or said?  Is it him?  Is he always a curmudgeon, or is he just having a bad day? Even the best people can be difficult when they are having a bad day.  Here are three steps you can use to make things right...

Dealing With Difficult People - .pdf

 

The Power Hour: Rethinking Lunches

Pharmaceutical Representative Magazine, September 2007

Holding lunches in doctors' offices is a great way to build rapport.  However, while building rapport is important, it's even more important to sell something.  Make sure you make the most of your lunch hour by following these three simple steps.  

The Power Hour: Rethinking Lunches - .pdf

 

*COVER ARTICLE!*

Science Lessons:  10 Unconventional Tips From the World of the MSL
Pharmaceutical Representative Magazine, October 2007

Medical Science Liaisons (also called Health Science Associates at some companies) are renowned for the relationships they build and the respect they receive from top physicians.  Their tricks for gaining this rapport are simple, once you know what they are.  Read here for 10 tips from MSLs that will set you apart from the sales pack.

Science Lessons: 10 Unconventional Tips from the World of the MSL - .pdf

 

10 Tips to Landing Your First Pharmaceutical Sales Job

So you want a pharmaceutical job, but don't know how to get one... Believe it or not, you don't have to have medical experience, know someone in the industry, or give away your firstborn to get one of these coveted jobs! Read here to learn how to land an interview, and then land a job.

10 Tips to Landing Your First Pharmaceutical Sales Job - .pdf

 

Check back for more articles to come!